TradeHelm Prepares White-Label Deals
Vendor officials decline to identify which sell-side firms will be redistributing the platform but point out that it is targeted to a relatively small customer base willing to host its own technology.
"On the low end, user firms would be trading, or would want to trade, tens of thousands of futures contracts, or tens of millions of dollars or more in equities shares per day," says Braden Janowski, CEO of TradeHelm. "Other potential clients include trading shops with five to 50 technologists that
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