Mega Deal or Mini Project?
COVER STORY
You know that outsourcing has hit the big time when McDonald’s is looking to use remote call centers to take customer orders for drive-thrus. After introducing healthier meals in the wake of a public-relations nightmare brought on by documentary Super Size Me, revamping the drive-thru is the latest initiative in the fast food chain’s drive to revitalize.
Perhaps the golden arches could borrow a page from the global capital markets’ playbook. As an outsourcing pioneer, the banking industry has
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