Avelacom Adds Borsa Istanbul PoP for Emerging Markets Data Access

The route, the vendor’s first linking London to Istanbul, will appeal to firms using quantitative, high-speed trading strategies. They will have access to real-time market data, ultra-low latency order routing, co-location and proximity hosting services, as well as pre-installed cross-connects with major brokers and liquidity providers.

As a result of the proximity of Avelacom’s PoPs to trading venues at both ends, as well as optimized and shortened route distance via Frankfurt, the vendor can deliver roundtrip latency between London and Istanbul of 40.66 milliseconds, officials say.

According to Alina Karpichenko, global marketing manager at Avelacom, the vendor is seeing growing interest from financial clients for connectivity to Borsa Istanbul. “The demand has grown substantially. And at the same time, until recently, there has been limited supply of solutions optimized for electronic trading,” she says, adding that Avelcom’s recent initiatives aim to “bridge that gap by providing global financial firms with both low latency and protected solutions to guarantee absolute reliability.”

Interxion’s London datacenter is home to more than 200 market participants, including key equity and commodity exchanges, PoPs for 12 global execution venues, as well as international banks, brokers and trading firms.

“We see a growing interest from our high-speed trading clients in finding liquidity and new opportunities in multiple emerging markets. They require a ready-to-go IT infrastructure that would allow them to be faster and more cost-effective,” says Avelacom managing director Aleksey Larichev in a statement.