Former HP Intellectual Property Chief: Looking After IP Demands Creativity, Before Litigation

Financial technology has never been more litigious, and one need only look at the recent, years-long Australian litigation around low-latency provider Zeptonics and HFT firm Zomojo to understand IP's importance to the industry. However, Joe Beyers, who held a variety of leadership roles at Hewlett-Packard (HP) before heading up the computing giant's IP licensing team, says there are ways to make the patents work for you that don't involve lawsuits.

At HP, Beyers started with an IP licensing