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INSIDER

The trading world has gone football mad. First Reuters announced it would be adding a World Cup section to its Web sites so traders can follow all the footie news, results and team info without leaving their desks, and even download a ticker feed with links from the latest headlines to the full stories. Then Bloomberg set up a TV arena at its London office. Now GL Trade is getting in on the act! In conjunction with sports trading Web site Intrade, the ISV has launched a market for trading

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