Knight-Ridder Reorgs Marketing -- Emphasizing Vertical
VENDOR STRATEGIES
Knight-Ridder Financial has initiated a major corporate reorganization, one which the vendor believes will render it more information-focused. To this end, Knight-Ridder has pulled its so-called global product marketing group under the umbrella -- and under the control -- of its global vertical marketing group. The newly configured global product marketing group will be headed by Doug Weil, who previously oversaw what used to be known as the vertical markets management group.
As part of the reorg
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