SocGen Targets U.S. Traders
DWT: When you accepted the new position, were you given a mandate?
John Shaw, managing director, global program trading and electronic service group, Société Générale:
The mandate is to project SocGen's story to our U.S. customers in the U.S. markets, but with a global twist. More and more U.S. customers are becoming global firms themselves by investing in other markets, but the U.S. markets have always been a large portion of SocGen's business. Now they're seeking a more complete global offeringOnly users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
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