Which is more important: ending dependency on fossil fuels or preventing energy poverty? There is no right answer to this question; the ways we think about social issues or saving the planet are inherently personal. It’s this idiosyncrasy that makes evaluating data for ESG investing a complex beast for asset managers—how do you estimate what’s good for the world and what’s good for an investor’s balance sheet? And how do you know you can trust the data you’re using, and avoid greenwashing, which