AFTAs 2022 Winner's Interview: SmartStream

Click on this link to read why SmartStream emerged top in this category in the recent AFTAs.

SmartStream won the most innovative third-party technology vendor (data, data services and data management) category in the recent AFTAs thanks to its RDU business. Linda Coffman, head of the RDU, chats to Victor Anderson about the importance of innovation for the RDU as a business and SmartStream as an organization. In this interview they discuss: 

• The innovative aspects of the RDU and the problems it solves for its users.
• How SmartStream as an organization ‘surfaces’ innovation and whether it has a formalized framework through which it seeks to identify innovative ideas and solutions to industry problems.
• What the market can expect from the RDU in the foreseeable future in terms of innovation and enhancements to the service. 

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