Expanding the comfort zone
FEATURE
The ASP delivery model has unquestionably found traction on the buy side as firms have warmed to its cheaper, faster, easier approach. But that doesn’t mean that buy-side practitioners are renting applications across the entire enterprise -- especially when it comes to the front-office functionality, where historically most buy-side players believe their competitive advantage resides. By Stewart Eisenhart.
For a significant portion of the small and mid-tier investment management and hedge fund
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